About ABC Tours Aruba

About ABC Aruba

With years of experience and craftsmanship ABC Tours acquired an impeccable record for specializing in Land Rover off-road adventures only. We really focus on making the tour a lasting and memorable experience.

The combination of persistence, determination and one great idea, is what created this local family owned business.

Meet Marvin and Sharla Kelly the energetic husband and wife team behind ABC Tours.
As local born Arubans, they used all their know-how and natural ingenuity for hospitality, to take their company from a modest one-jeep enterprise (1996), to the dynamic tour company it is today; holding a 230-seating capacity, ABC has become the most requested guided Safari experience on the island.

We tailor our tours in such a manner that it transforms into a personal experience for our costumers. Our guides are true enthusiast and are known to offer exceptional service and share all their knowledge of the island’s historic, cultural and natural attractions.

This resulted in a true Aruban experience that garnered great reviews from thousands of fans, which has gained ABC recognition as the "Tour of the Year", from Princess Cruise Lines.

This motivates The Kelly’s to work harder towards innovation, offering the very best for their customers. By consistently maintaining their attention for detail, they continue to set the bar even higher, proving themselves to be pioneers in Aruba’s tour business.

Marvin credits the ever-growing popularity, positive word of mouth and numerous referrals generated by countless satisfied clients’ of ABC Tours to the exceptional teamwork of his staff.
This is still the fundaments that led to the success of their owner-operator family business.

Why ABC Tours!

  • Lowest Price Guaranteed
  • No booking fee
  • Beat the Queues
  • Most comfortable jeeps
  • Aruba's friendliest and fun Guides
  • FREE Pick Up & Drop Off


Limited time:
Book 7 days in advance Online and Save 10%

Friendly Cancellation Policies

  • No additional fees for cancellations or changes a week in advance for most tours and activities
  • No penalty for bookings cancelled a week in advance
Our Vehicles

Our Vehicles

ABC Tours Aruba
Schotlandstraat 61, Aruba